Newest Web Development and Design Trends

It goes without saying that the trend toward digital technologies such as websites and apps has accelerated.

Every business wants a cutting-edge, custom-made, user-friendly website, so they experiment with the latest website development and design trends with the help of top web development companies.

Here are some top web development and design trends to bear in mind if you plan to overhaul your website anytime in the future.

• Progressive web apps

Brands like Starbucks, Uber, Pinterest, and Twitter are already using Progressive web apps to give a seamless experience to their website user. The application uses a combination of multiple web-platform features to provide a native app experience. Built using the latest technologies like HTML, CSS, React, and JavaScript these apps are known for their speed and full responsiveness. 

• Single page application (SPA)

Single page application or SPA is becoming popular due to its web application-like experience.  SPAs are fast operating and load single HTML pages and update content dynamically without refreshing the page. In short, they load only one document, and the web application runs entirely within a browser. Today, Facebook, Instagram, Gmail, Twitter, and GitHub are some famous SPAs.

• Accelerated mobile pages

Launched by Google in 2015, this app loads faster than regular HTML to provide a seamless experience. However, AMP is useful for blogs and news websites where static content is used, and, more importantly, speed loading is required. It increases website visibility and is especially beneficial for lightweight websites or catalog sites.

• Responsive website 

Although the trend of launching responsive websites is not new, it still holds a lot of relevance. Since Google has announced mobile-friendliness as one of the ranking factors in its SE algorithm, the importance of responsive websites has also increased. These websites can adapt automatically to any device and adjust to different screen sizes per demand. It helps in improving user experience and reduces time spent on the website.

• Voice search optimization

For a truly smarter experience on a website, it is essential to consider the latest trend like Voice Search Optimization. The new generation’s tendency to speak over typing has led to the emergence of voice search. This technology is rapidly gaining momentum in innovations such as voice-activated self-standing devices such as Amazon Echo Show 8 and Lenovo Smart Tab M10 plus. Google introduced this technology in 2011, and now it is changing how we search for information and think about online services.

• Improved Native Cybersecurity

Data on the internet is increasing more and more, and so is cybercrime. So, to ensure the protection of all such very critical information, web development with high security is on the top of the agenda for most companies. Native cybersecurity is going through many innovations like continuous development of algorithms restricting phishing attacks, thereby helping in mobile security.

• API First Development 

Earlier, developers used to utilize the traditional code-first approach for software development. However, with day-by-day innovation, API has taken a front seat and has become an effective way of developing software. 

API means application’s programming interface. This technology is more about the strategy to speed up the product development process. The main idea behind an API- first approach is that the design and development of API must precede implementation. 

• AI-powered chatbots

Machine learning, natural language process, and information retrieval techniques are beneficial to making a website user-oriented. AI chatbot leverages all three technologies to connect with the users. In the current era of globalization, providing customer service day and night is both an expensive and challenging task. AI-powered chatbots are proving a boon to businesses with their ability to handle a lot of queries in minutes and provide customized services within a short span of time.

• Push notification

In simple terms, push notifications are messages that encourage users to take action on an immediate basis. It is one of the quick mediums for companies to provide various information, such as offers or messages. It also helps in gaining users and increases the conversion rate. It provides the latest updates and news on the website, along with a customized offer for the users.

• Motion UI

A website with dynamic movements and motion graphics is in trend nowadays. Motion UI is a Sass library that enables web developers to design and create a website with plenty of animated elements. It is easy to implement and makes the site’s user interface more attractive and interactive, as it provides information with visual effects in a user-friendly manner.

• 3D visuals

Incorporating 3D visuals in web development and design is now a top trend, showcasing joy through a realistic appearance. 3D visual designs add a fun element that sparks excitement for users and can change the feel of websites or apps, like cartoon apps. A company can make its business shine online with the 3D website by giving an amazing experience to its users.

• Bold and colorful visuals

Colors play a vital role in websites and are always important to the newest web designing trends. Bold and colorful visuals are one of the major design trends in order to give an incredible user experience. Embracing such visuals can create a fun experience and also an environment of joy for using such an app or website. This design trend is helpful for HERO image or header creation for websites like ecommerce, where user engagement is on high priority.

Final thoughts

Making a website feel engaging and enjoyable isn’t just enough for web companies. Incorporating the newest technology in website development and design can significantly impact. By implementing these cutting-edge development and design trends, you can increase your conversion rate and take your online business to the next levelThose in website development and design need to keep up with the latest technology trends to stay ahead of competitors. If you are a web developer or designer, show your love and knowledge for advanced and latest tech elements while developing a website.